We're obsessed withknowing more andbuilding the best.

Our goal is to help every parent feel confident. Our play products are designed by child development experts and distilled to their simplest, purest purpose: to be exactly what children need at each stage.

Playtime with purpose

Our story

The creation of Lovevery began with Jessica, Rod and an idea.

Jessica- Passionate about giving babies the best and healthiest beginning in life. As founding partner, she helped to build Happy Family into a top organic baby food company. Confident that she was giving her babies the best nutrition, she started to become curious about what each of her three children’s brains were craving.

Rod- A builder of companies and movements with environmental and social impact. He was masterful at making things happen and generating results. Meanwhile, Rod was experiencing fatherhood times two, with his twins!

Jessica and Rod have known, trusted, and respected each other for many years. Rod is married to Andrea, Jessica’s life long best friend.

The idea behind Lovevery began after Jessica read a doctoral dissertation titled Current Research Findings on the Neurological Development of Infants. (Such a nerd, right?)

Through reading the study Jessica learned that the human brain has about 100 billion nerve cells, all of which are present at birth but have few links between them. Babies brains develop by constructing an intricate communication network. The network’s structure is formed by experiences children have in the first 3 years of life. The research revealed the more you expose babies to how the world works, the richer the neural networks become. Jessica’s takeaway was that early development experiences wouldn’t just happen on their own, she had to create them.

Jessica wanted to share what she had learned with other parents. This desire gave her the idea to create a second baby company, this time focused on brain development. The hard part would be bringing that idea to reality, she would need help. The moment that Rod said that he would co-found the company, it all became real!

Jessica and Rod created Lovevery, a company that offers products and information which help create developmental experiences in the lives of new babies and families. Lovevery helps parents feel confident that they are giving their little ones just what they want and need every step of the way.

Advisors and key research

We know that you are the expert on your baby. Lovevery brings academics, researchers, and practitioners from a wide range of disciplines together for a holistic approach that is simple, accessible, and relevant to you and your baby.

  • Dr. Gillian Starkey

    Gillian is a professor of Human Neuroscience in the Center for Psychology at Goucher College. The goal of her research is to understand how the brain supports and reflects developing math skills as children progress.

  • Dr. William Staso

    Will is the author of Neural Foundations and Brain Under Construction, the original surveys of published research in the field of baby brain development including applied methods for tailoring play by developmental stage.

  • Dr. Ariel Kalil

    Ariel is a professor at the University of Chicago Harris School of Public Policy, where she directs the Center for Human Potential and Public Policy and co-directs the Behavioral Insights and Parenting Lab.

  • Jody Malterre

    Jody has owned and managed multiple Montessori schools and worked as a master teacher trainer of Montessori methods in both the US and China. Jody is also a Certified Positive Discipline Trainer for both teachers and parents.

  • Dr. Zelana Montminy

    Zelana is a positive psychologist and author of bestselling book 21 Days to Resilience. She creates resilience curriculum for youth and schools worldwide, and is a go-to parenting authority in the media.

  • Kylie D’Alton

    Kylie is passionate about bringing Montessori into the home and is the author of the popular blog howwemontessori.com.

  • Rachel Coley

    Rachel is a licensed Occupational Therapist and creator of CanDo Kiddo. Her expertise is infant and toddler development and her passion is supporting families.

  • Dennis and Nancy Dunn

    Dennis and Nancy are the creators of the Growing Child. The Dunns engaged child development experts from across the country to write their series of science-based development publications covering the first six years of growth.

  • Dr. Evelyn Johnson

    Evelyn has coauthored more than 50 research articles and three textbooks on different approaches to childhood learning. She is the Scientific Director at the Lee Pesky Learning Center.

  • Shael Polakow-Suransky

    Shael is the president of the Bank Street College of Education. Prior to this, he was Chief Academic Officer and Senior Deputy Chancellor at the New York City Department of Education.

  • Dr. Brandi Biscoe Kenner

    Brandi is a cognitive developmental psychologist, founder and CEO of Choice-filled Lives Network, and an Affiliated Research Scientist with Yale University's Haskins Laboratories. Her work focuses on the cognitive and cultural mechanisms that underly language, literacy, and social-emotional development, as well as bridging research-to-practice connections in early childhood settings and systems.

In the News

Articles & Press Releases

Lovevery Play Kit Subscription Box

We’re longtime fans of Lovevery's Play Kits. The Instagram-worthy subscription delivers a curated mix of Montessori-based toys that not only surprise and delight, they’re so impeccably timed to your baby’s age and stage, they manage to nudge you—the parent—in the right direction at the right time so you’re properly equipped to help your child learn and grow. (A gift, especially to newbies, who can feel like they’re winging it a lot of the time.)


This minimalist baby gym from Lovevery sustains my son's attention longer than others we've tried

Babies are obsessed with the simplest things — my 9-month-old just spent 15 minutes talking to a sock he stole from the clean laundry pile. But most baby toys are anything but simple, with bright colors, flashing lights, and annoying music. The Lovevery Play Gym is not most baby toys, and the difference was evident as soon as I pulled the wooden arches out of the box.



Lovevery fans, rejoice! Just when you thought your tot had outgrown this amazing toy subscription service, the brand—known for its best-selling activity mat, block set, and educational Play Kits for babies and toddlers—has launched four more play kits aimed at kiddos aged 2 to 3. The new collection includes four new activity boxes: The Helper (25-27 months), The Enthusiast​ (28-30 months), The Investigator​ (31-33 months), and The Free Spirit​ (34-36 months). Each play kit, which is delivered right to your door every 3 months, is filled with a variety of engaging toys for your curious and ever-changing toddler, from pretty puzzles boards and stacking boulders for honing fine-motor skills, to cheerful felt flowers and a tea set for imaginative play, to a working sink, spray bottle, and squeegee for hours of squeaky-clean fun.


Lovevery Launches Perfect Play Essentials for Two-Year-Olds

Lovevery has become a trusted brand, offering curated play kits for each stage of development. Today, they announced that they will be expanding their Play Kits line. Now, they will offer the perfect play essentials for toddlers ages two to three years old. Lovevery understands how critical the first three years in a child’s life is for their mental development. Lovevery worked with researchers and specialists to design their Play Kits subscription, offering stage-appropriate play products delivered on a schedule that aligns with the baby’s development. With their newest Two-Year-Old kits Lovevery extends their mission to take the guesswork out of how babies learn and take some of the pressure off of parents.



As a mom of two, blocks have always been the bane of my existence—they end up everywhere, don’t always come with proper storage, and inevitably you wind up stepping on a plastic, Lego-like brick that sends shockwaves through the bottom of your foot. Been there, done that. But, as much as I abhor blocks littered throughout my home, studies show they can be a great educational toy for developing minds, like my 20-month-old son. And that’s where the Lovevery Block Set comes into the picture.